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Thursday, October 15, 2026
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TikTok Offers Users Control to Decrease AI-Generated Media in Personal Streams

Users will soon have a fresh option that enables them to cut down on the volume of AI-made videos appearing in their timelines. This move comes as the service revealed that it presently contains over 1 billion AI videos.

Pilot Phase and Launch

This change is undergoing trials over the next few weeks before a widespread launch. This development coincides with a surge in AI-generated material, driven by new content generation software.

AI Proliferation Online

Recent reports that approximately 10% of the fastest-growing channels on another major platform only show content made by AI. A significant portion of this output is classified as mass-produced AI material, a term for poor-quality, mass-produced content that is often illogical or bizarre.

Based on user feedback that many people enjoy content made with AI tools, from computer-generated images to science explainers, and we intend to give people the ability to adjust the amount of that, depending on their own likes,” said a platform representative.

AI on the Platform

The service shared that there are currently over a billion videos on its service labeled as artificially created. Collectively, more than 100 million pieces of content are added to the app daily, making AI-generated material a relatively small portion of its complete catalog.

How to Adjust Settings

Users will be in a position to decrease or raise the volume of AI-generated videos they see by opening the “manage topic” feature in the platform and choosing AI-made media. Further subjects that are already be adjusted under the tool cover current affairs, style, cosmetics, and choreography.

Platform Guidelines

The platform’s rules oblige content makers to tag “realistic” AI-made content, and it bans harmful deepfakes of public figures or critical incidents. Any believable AI-generated clip that is unmarked can be deleted under its user guidelines.

Additionally, the service will now add an AI-generated tag to content created with its own AI tools, or identified by an cross-platform project for recognizing content made by AI. This action is designed to deter users from attempting to bypass the tagging system.

Responsible AI Funding

TikTok is also launching a $2m awareness program for experts and institutions to produce informative material about using AI responsibly. This initiative will assist charitable organizations dedicated to educating programming and robotics.

Platform Protection

TikTok has justified its moderation strategy, following debate over proposals to lay off hundreds of safety staff in Britain. TikTok is expected to eliminate a significant number of roles in its trust and safety team in its British office, with labor groups and digital protection specialists voicing alarm that people are being substituted by automated systems.

A company official clarified that people-led review would still have a role, but artificial intelligence can protect employees by eliminating the most distressing content prior to it has to be seen by staff. The company stated a 76% decrease in shocking and graphic content reviewed by content reviewers over the last 12 months due to intervention by its AI tools.

“We think that it’s essential to integrate humans and technology to ensure user safety,” she said. “We’ll have humans as involved in the system, but we also think it’s extremely critical to minimize viewing of dangerous material as swiftly, which is the area in which a extensive automated help is really helping us work at speed.”
About the author

Patrick House

A professional poker player and analyst with over a decade of experience in competitive tournaments and strategy coaching.

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